Are you concerned about customer retention? You should be. 80% of your future profits are predicted to come from 20% of your existing customers. A 2% increase in customer retention has the same effect at reducing costs by 10%.
Worryingly, less than 27% of your customers will take the time to complain when things go wrong. The rest will simply switch brands. Our unique data, situational analysis and actionable insights give you a golden opportunity to retain the customers at risk of churn.